SoCal Landmarks

SoCal Landmarks

A Photography Project

Hacienda Arms Apartments, West Hollywood, Los Angeles County

Hacienda Arms Apartments

Hacienda Arms Apartments, now Piazza del Sol on the Sunset Strip in West Hollywood, was built in 1927 in the Italian Renaissance revival style as a luxury apartment building catering to the entertainment business. In the 1930s, it became the “most famous brothel in California.” It was acquired by rock star Rod Stewart in the 1970s. After Stewart’s plans to redevelop the building as a luxury hotel ended in a legal dispute, the building was nearly destroyed in a 1983 fire. The Los Angeles Conservancy led an effort to have the building added to the National Register of Historic Places.

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West Hollywood, Los Angeles County
Images by Andrew Schmidt